![]() And they need mirrors to recognize themselves and their friends and family, whether that’s through LGBTQI+ inclusion or in other ways.” “They need the windows to empathize with the world and to see different views from the ones they are used to. “We launched our Pride update in various places throughout the app because we feel that kids need both windows and mirrors in the way they see the world,” Huybreghts said. As part of an update launched this month, the Pok Pok Playroom app celebrated Pride. Huybreghts noted that the company is focused on making its digital play experiences based in reality and making Pok Pok a diverse space. Huybreghts and Cash emphasized that Pok Pok Playroom is not a game, as there aren’t any levels to beat or objectives to achieve. The company says that all of the toys are designed to be open-ended, as there’s no right or wrong way to use them. The app encourages kids to learn through independent play and launched with six “digital toys” that grow with the child as they age up. The startup launched its Pok Pok Playroom app, which is the first title to go live from Pok Pok, in May 2021. Today, Pok Pok is officially separated from Snowman, and its team consists of 10 full-time employees after recent hiring. Pok Pok CEO and co-founder Melissa Cash, the sister of Snowman co-founder and creative director Ryan Cash and whose background was in developing products at Disney for babies and toddlers, joined the team when she saw what Demaeght and Huybreghts were working on. The pair were unable to find an option that fit what they were looking for and decided to build the app they wanted for themselves. The idea for Pok Pok surfaced after Snowman employees Mathijs Demaeght and Esther Huybreghts, now vice-president of design and chief creative officer at Pok Pok, respectively, went looking for an app to entertain their young son when he was a toddler. The company was founded in 2019 after it spun out of Snowman, the small studio behind award-winning iOS games Alto’s Adventure, Alto’s Odyssey, Skate City and others. Toys, and play in general, are important when it comes to growing up and learning about the world around us.Pok Pok, a Toronto-based edtech company, has announced that it raised $3 million in seed funding to expand its play-based learning experiences for kids. The origin of the word "toy" is unknown, but it is believed that it was first used in the 14th century. The origin of toys is prehistoric dolls representing infants, animals, and soldiers, as well as representations of tools used by adults are readily found at archaeological sites. ![]() Some toys are produced primarily as collector's items and are intended for display only. Another consideration is interactive digital entertainment. For instance, a small child may pick up a household item and "fly" it through the air as to pretend that it is an airplane. ![]() Many items are designed to serve as toys, but goods produced for other purposes can also be used. Different materials are used to make toys enjoyable to both young and old. Playing with toys is an enjoyable means of training the young for life in society. Toys are generally played with by children and pets. ![]() ![]() Toy A toy is a item that can be used for play. ![]()
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